Carpet remains the largest sector at DOMOTEX asia/CHINAFLOOR 2017
PRESS RELEASE – 27 September 2016
Carpet sector has historically been a large segment of DOMOTEX asia/CHINAFLOOR and at the upcoming 19th edition, running from March 21 -23, 2017, it will again be the largest one. Five dedicated halls totaling over 60,000 square meters gross will play host to everything from hand-made carpets, wall-to-wall carpets, carpet tiles, woven and machine-tufted carpets, mats, carpet raw materials and the latest carpet technology.
As of September 15th, 2016, more than 71% of the carpet dedicated exhibiting space was booked with over 400 Chinese and international carpet and carpet technology manufacturers applying for participation.
The carpet sector follows the general trend of the show this year with an increasing demand for participation from brands outside of China. For the first time, a national pavilion hosting carpet manufacturers from the United Kingdom is planned by the Overseas Fair Division of Birmingham Chamber of Commerce on behalf of UK Trade and Investment Department. The United Kingdom pavilion will join other national pavilions from Belgium, Germany, The Netherlands and the USA, traditionally hosted in the hall dedicated to the international machine made carpet manufacturers.
Mr. Geert Vanden Bossche, Marketing Director of Belgium's Balta Group, one of Europe's leading manufacturers of textile floorcoverings, which exports 95% of its products globally, spoke with the show organizer about the importance of China and Asian markets and their potential, especially in the commercial market. “It is part of our strategy to develop new markets. We have recently opened a new sales office in Singapore for our commercial carpet tiles to develop the Asia-Pacific region. Countries like Myanmar, Laos, Cambodia and the Philippines are also becoming more important.” said Vanden Bossche. He also explained why Balta's participation at DOMOTEX asia/CHINAFLOOR is an important part of its strategy to develop the Asia-Pacific market. “It is important for us to attend DOMOTEX asia/CHINAFLOOR every year. In a short period of time we can meet with our existing and new potential customers. The show attracts trade visitors not only from China but from the whole Far-East region.”
Visitors will have the opportunity to outsource the most up to date masterpieces and designs from the hand-made carpet world in the hall dedicated to hand-made carpet manufacturers. This hall will also host the Carpet InnovAction area with displays of the latest products and innovations from the carpet industry.
The latest types of carpet raw materials, carpet machineries, carpet cleaning & maintenance products will be brought to the audience by brands such as Aquafil, Bonar, Freudenberg, Groz-Beckert, Kolon, Owens Corning, Truetzshler, Universal Fibres, Van de Wiele among others in the Carpet Technology hall.
About DOMOTEX Worldwide:
DOMOTEX HANNOVER (January 14-17, 2017) is the world’s leading floor covering trade show. Deutsche Messe AG Hannover organizes the show.
DOMOTEX asia/CHINAFLOOR (March 21-23, 2017 in Shanghai) is the largest international flooring show in the Asia-Pacific region. VNU Exhibitions Asia, Build Your Dream and Hannover Milano Fairs Shanghai, a subsidiary of Deutsche Messe, jointly organize the show.
DOMOTEX Turkey (May 2017 in Gaziantep) serves the Turkish and Middle Eastern markets. Hannover Messe International Istanbul, a subsidiary of Deutsche Messe, organizes the show.