See You in Bangkok This November | Haima Carpet: Leading Global Flooring Trends with Differentiated Innovation

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Click on the video above to revisit Haima Carpet's exciting presence at DOMOTEX asia/CHINAFLOOR, and learn how the brand seizes market opportunities with differentiated products.

At this exhibition, Haima Carpet observed that customer demand is shifting toward a balanced focus on differentiation, cost-effectiveness, and environmental performance—products must feature unique, irreplicable highlights, competitive pricing, and compliance with green standards such as LEED certification and the use of recyclable materials.

In response, Haima has launched modular carpets and Axminster carpets featuring nylon three-color yarns, wool space-dyed yarns, and a low-cut & high-loop structure, filling market gaps and achieving a transition from "following" to "leading" international trends.

For the Southeast Asian market, Haima has prepared products in a variety of qualities and designs, with material formulations specifically adapted to the local climate. Backed by world-class quality assurance, a rich product lineup, and cost advantages, Haima looks forward to deepening its expansion into emerging markets such as Thailand, Laos, and Myanmar.

November 11–13, DOMOTEX Southeast Asia, Bangkok, Thailand—see you there!